Rockfish

Incredibly, an innovative promo for Mini was banned by the city of Frankfurt due to pressure from competitors. Their website has this to say… A film with an unusual picture language is projected onto Frankfurt’s landmark, the Messeturm, 100 metres over the ground, covering 10 storeys. Four high performance projectors create a projection-surface of 920 ...

Ruth Mugge’s article on UIGarden.net is a result of her degree on this topic at the Faculty of Industrial Design Engineering of Delft University of Technology, the Netherlands. An excerpt. Factors influencing product attachment Past research suggested that consumers become attached to certain products, because they convey a personal and special meaning over and above the product’s ...